Not only has the Covid-19 pandemic changed consumer behavior forever, but an increasingly interconnected global market also means that retail competition can now come from anywhere in the world.

For retailers, moving a storefront online is not enough to withstand competition and meet new consumer expectations. Now, retailers and e-commerce organisations alike must reinvent themselves across all processes and throughout their value chains.

They must integrate smarter systems and AI to improve efficiencies, cut costs, maximise the value of their data and deliver exceptional customer experience across brick-and-mortar stores and multiple digital stores and touchpoints.

To discuss this and more, join us on this exclusive executive roundtable to discuss the challenges currently faced by retailers across the Middle East & Africa and how they should adapt to seize new opportunities in the fast-changing e-commerce and retail environment.