Covid kickstarted a gaming and online lottery revolution – and now cloud technology will accelerate it! During the first months of Covid, a third of the consumers tried gaming services for the first time. This resulted in a rise in gaming and lottery draws worldwide.

This is happening alongside disruptive mobile innovation, 5G bringing the promise of greater connectivity and new videogame streaming services are poised to forever change how people access console-quality content. The cloud has long been important for gaming as it allows engines and analytics to function, and it helps players access dynamic content. Once, games were purely local, but during the 2000s console and mobile games shifted toward a now commonplace always-connected approach for account sign-on, purchases, progress sync and dynamic game world interaction. The incoming generation of traditional consoles may be the last as gaming’s future shifts inexorably towards a “no specific hardware” model, preferring devices to act as terminals for streaming content.

For today’s games, the industry requires the infinite scalability and reliability enabled by hyperscale clouds and global CDNs. Join us in this virtual boardroom to learn how Rackspace Technology and AWS deliver the best latency possible, low player wait times, and maximum cost savings. You will also hear our experts discuss:

• Uncover user insights, improve visualization and user experience with our 24 x7x 365 global experts
• Learn about our full features to integrate your business intelligence and analytics applications
• Leverage Amazon GameLift, Amazon Twitch and Amazon Lumberyard game engine
• Save time and money up to 70% compared to existing on-premises deployments without compromising resilience and security
• Take advantage of flexible solutions managed by a single provider