Businesses that have built a strong digital foundation are in a better position to weather change as we witnessed recently during this pandemic.

Retailers are playing offense and defense every single day. Offense is innovation, asking questions like how do I reimagine my brick-and-mortar operations? How do I get a 360 Degree view of my customers? How do I reinvent my business model to accelerate to the new normal? If there is one thing to be learned following COVID-19, it’s that agility is the name of the game.

At the same time, retailers are playing defense – unlocking data insights and eliminating silos within organization, ensuring stores are safe and efficient, as well as the health and safety of your employees.

With new research by McKinsey showing that 10-15% of consumers expect to buy all their purchases for discretionary and non-essential goods online after COVID-19, retailers need to up their game by implementing resilient digital technologies and infrastructure that will make them stand out from the competition.

Join Microsoft and Industry leaders in this interactive discussion on how you can use technology to reimagine how you know your customers, empower your employees, optimize your supply chain and operations, and create a new world of innovative products and services through the power of our intelligent cloud and business stack.