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Winning the Game of Customer Loyalty: A WebEngage Future of Marketing Conclave
The world of marketing has undergone a dramatic transformation in recent times. The ongoing pandemic has forced marketers to become nimbler and adapt to rapidly changing consumer behaviour.
Now more than ever, it’s crucial for brands to engage their customers at every stage of their journey – from initial attention-grabbing to post-purchase support. A multichannel approach is the key to success. Each channel presents unique opportunities for storytelling and personalization, and by gathering data about the user and utilizing a multichannel approach, brands can deliver truly personalized experiences that drive conversion and retention.
Learn how marketers can build a full-fledged retention ecosystem to reach their audience, enabling brands to gather data about the user so that experiences can be personalized for each user at Location, on Date, Time